Quick follow up to a story from last week and a chance to again mock white watches.  Perpetuelle readers know that I am definitely a fan of Hublot and I give the brand more than its fair share of coverage here on the blog.  But one thing I am not particularly a fan of is a white watch — for a man, that is.  Hence my post last week mocking the Hublot white Oceanographic 4000 and the Breitling WhiteWater.  By the way, for those of you who missed the joke — the photo of the dopey Jersey Shore guy wearing a white watch was your clue.

Anyway, when I saw that Hublot had gifted each player of the 2012 NBA Champion Miami Heat a Big Bang “White Hot” — I knew a gentlemanly line had been crossed.  Although it is certainly a nice gesture from the hottest brand around, I must ask – would Hublot Chairman Jean-Claude Biver wear a watch like this?  I highly doubt it.  I guess that the only fortunate one was the NBA MVP Lebron James — an Ambassador for Audemars Piguet — he was noticeably absent from the Hublot White Hot handout.  When it comes to white watches, please, ladies only.

Hublot Big Bang White Hot “Miami HEAT NBA 2012 Champion Special Edition”

Lady wearing white watch = OK

Man = no way