Baselworld 2012: The wait is finally over… The Hublot Big Bang Ferrari watches are here and they are rockin’. Hublot is THE hottest hippest brand in the market right now, no doubt about it. After the announced partnership between Hublot & Ferrari last November, watch collectors, Hublotistas and Ferrari enthusiasts the world over have been eagerly anticipating the fruit of this passionate collaboration. Today Hublot is proud to unveil the Big Bang Ferrari, a true departure in terms of designs and aesthetics that keeps the distinct Hublot feel, but this time with a touch if Italian flare that is subtle yet compelling. Two variations are available — Magic Gold or Titanium. Recall that Magic Gold is another Hublot breakthrough in the world of high-tech materials (announced a few months back) and the world’s first 18-karat gold alloy that is virtually scratch-proof.
Magic Gold Case
The Big Bang Ferrari features tighter curves and sharper angles than the original Big Bangs. Inheriting design cues from both the King Power and Big Bang lines. The attachment piece (sometimes referred to as the “ear”) has also been enhanced, featuring a thicker Kevlar insert without visible screws. The end-pieces also feature a quick-release strap button (just like on the Oceanographic 4000 models) to easily swap between the different leather/rubber straps supplied.
The sides of the case also feature new traits. On one side, the extra-large gear shifter-inspired pushers which offer smooth chronograph activation/deactivation, and the new crown design with a touch of Ferrari red.
The other side features a more detailed Kevlar insert with an inlay of carbon-fiber; reminiscent of the different car components fashioned in this exotic material which is very hard and yet extremely light.
The dial, in sapphire glass to reveal the “engine” below (guess where that inspiration came from?) features a new style of “chiseled” hour-markers, and applied cubical minute markers add a very 3-dimensional aspect to the watch. The dial itself holds subtle Ferrari symbols, such as the Cavallino at 9 o’clock and a dashboard-inspired chronograph minutes counter at 3 o’clock.
Last but not least is the engine that runs the watch. Just like in a Ferrari, the beautiful exterior covers something perhaps even more alluring; the “heart of the machine”. Hence, Hublot decided to use nothing less than its own manufacture designed and made Unico chornograph mechanism, which boasts a column-wheel flyback chronograph, bidirectional winding with a 70 hour power reserve in an avant-garde style and finish. This is also the first time Hublot houses the Unico in a Big Bang case — you can see the “Unico” stamp in this picture:
Pics/Notes Courtesy Hublot SA 2012