This is a video review of a watch from a relatively little known watch manufacture – Rinteln, Germany-based Schaumburg Watch Lindburgh & Benson.  It is called the “Auf & Ab Ceramat 1″.  Despite the very “German” model name and the somewhat confusing brand name (is it just “Schaumburg Watch” or “Lindburgh & Benson” or both?), you can see below that this company makes some very nice watches at a fair price (but by no means inexpensive – after all, we only deal in luxury here at First In Watches!).  Further, the brand now makes an in-house movement for some of its watches (including the one you see below), and they have a couple impressive dive watch collections that boast water resistance ratings of up to 2,000 meters and have COSC chronometer-certified movements.  After reviewing this particular watch  I think that Schaumburg Watch could be considered a “hidden gem”, and if you are looking for a high quality mechanical watch from a boutique brand then you should definitively give this watch consideration.  Now on to the review…video + pictures below!

Photos: K. Stults for First In Watches

Now, as for the shortcomings of this watch, there are only two and they are minor – first, I find the black leather strap to be too plain and also a bit stiff out of the box, although I am sure it would “break in” just fine after a few days on the wrist.  Second, on the dial the numerals “4″ “8″ and “10″ on the dial are “cut-off” to make room for the sub-dials – but this is also a somewhat quirky criticism as it is one related to design and thus more a matter of personal preference.  I also have one suggestion, which is that they make their brand name a bit more marketable (and less requiring of valuable dial space) by going with either “Schaumburg Watch” or “Lindburgh & Benson” – not both.  I think it would do them wonders from a marketing and brand recognition aspect.

Overall, the positives of this watch far outweigh the negatives – you have seen for yourself that it is a sharp looking watch with a nicely decorated manufacture movement – and it has its own “character” and distinct design.   Further, I think the price – $2,850 -  is pretty good for a watch with a decorated, in-house movement and a power reserve gauge on a ceramic dial.  In fact, a watch with these characteristics will probably be hard to obtain elsewhere at such a price.

If you would like to know more or are interested in bringing this watch into your own collection, or seeing others like it, give a call or send an email to Ray Grenon (www.grenons.com), who is now the exclusive U.S. distributor for Schaumburg Watch, and he will be glad to help you out.

Editor’s Note:  watch provided courtesy Grenon’s of Newport.

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