Welcome to our dedicated coverage of Chopard
Chopard Mille Miglia for Porsche Club of America 60th Anniversary
by Kyle Stults on October 24, 2014

Chopard Mille Miglia Porsche Club of America 60th anniversary watch lineup

The Porsche Club of America, the largest mono-brand car club in the world, will celebrate its 60 year anniversary in 2015.  To celebrate the occasion, Chopard has created 66-piece limited edition Mille Miglia watch.  Chopard, by the way, has been the sponsor of the Mille Miglia for 25 years — while I’m mentioning milestones ;-)

More looks, pricing & purchase info on the click

Chopard Superfast Chrono Porsche 919 Edition
by Kyle Stults on June 25, 2014

Chopard Superfast Chrono Porsche 919 Edition Caseback
As Official Timing Partner of Porsche Motorsport, Chopard was alongside the German team for its big return to the 24 Hours of Le Mans last week.   Though it fell short of the winners podium, Porsche remains the winningest manufacturer in the history of the 24 Hours of Le Mans, with 16 victories to its name.  To mark Porsche’s return to the event after more than a decade away, Chopard dedicated a limited-edition Superfast chronograph to this landmark event: the Superfast Chrono Porsche 919 Edition.

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Hands-On with the Chopard L.U.C 1963 Chronograph
by Kyle Stults on May 26, 2014

 Chopard L.U.C 1963 Chronograph hands on Perpetuelle

It was just a few weeks ago that I called the new L.U.C 1963 Chronograph as good as it gets, and now having spent some time with the watch up close and in person, I can reiterate that statement with full confidence.  This is an incredible watch, in every respect — including its price.

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Chopard L.U.C 1963 Chronograph with New In-House Caliber
by Kyle Stults on May 07, 2014

As good as it gets…

Chopard L.U.C  1963 Chronograph

One of the more exciting developments thus far this year is Chopard’s reveal of its first in-house hand-wind chronograph caliber, the L.U.C 03.07-L.   It’s about time we take a closer look, don’t you think?!  The L.U.C 03.07-L is a flyback chronograph, with column wheel, vertical clutch and Geneva Seal, among other technical attributes — and it looks absolutely delicious.  Naturally a caliber of this caliber needs a good home, and indeed the first watch to house the new 03.07-L is the the 1963 Chronograph (Ref 161964-5001) you see here.  Superb, superb, superb.

Like the L.U.C 1963 Chronometer I profiled not too long ago, the new 1963 chronograph commemorates the fiftieth anniversary of the Scheufele family’s ownership of Chopard, and what a fitting celebration it is.   Follow along as I take you through all of the goodness of this watch and caliber, below.

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