Breguet recently announced the launch of an iPad application for its new corporate magazine, “Quai de l’Horloge”. I downloaded it last night to give it a try — and WOW was I impressed. It is by far the best iPad app by a watch brand (yes, even IWC’s app, which I find good content, but overall too clever by half). The best part of the Breguet magazine app is the CONTENT, major kudos to Editor Jeff Kingston on this — I was totally immersed in the great articles on the Breguet Hora Mundi and Breguet’s pioneering work in the use of guilloche.
The magazine is published in 8 languages and gives its readers an insight into the brand’s philosophy, its exceptional heritage, the rich cultural ties to its products, and much, much more. The app is is very intuitive and easy to use — crisp navigation, rich and detailed high-res photos and meaningful story lines. Get this app today for excellent insights to one of the world’s most renowned watch brands. For any watch enthusiast and iPad owner, Breguet’s Quai de l’Horloge app is a must have.